Domain strategy should be considered during the naming process—not after the firm's name has already been announced.
Once a new fund or firm becomes public,
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One of the most overlooked aspects of domain selection is email.
A firm's domain may appear thousands of times through:
Partner email addresses → Founder
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Many strong domains were registered years before a new venture firm was created.
If the desired domain is already owned, acquisition may still be possible.
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The VC Firm Naming & Domain Guide was created by WeBroker.vc as a free educational resource for venture capital firms, emerging managers and professionals building
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VC Firms
