Why .VC?

The .VC extension has grown in popularity and usage. Serving as a brand alternative to traditional domain name extensions, .VC domain names have the same utility as legacy extensions like .com, .net, and .org.  It has become very expensive or impossible to acquire a brand matching .com so .VC domain names are a great alternative. A premium .VC domain name can help you stand out at a fraction of the cost to acquire a premium .com.
 

The .VC extension is the Internet country code top-level domain (ccTLD) for Saint Vincent and the Grenadines. Registration is open worldwide, and it has been used for a variety of sites not necessarily related to that location; it can also be seen as standing for "Venture Capital", "Ventura County", "Version Control", "Video Chat", or other things. (source: Wikipedia)

For the past few years, many businesses in a variety of industries have chosen to use a .VC domain name to brand at. In fact, some of the highest publicly reported .VC sales have occurred in the past few years.

Well-known CEO's and venture capitalists have adopted .VC domain names because it's memorable and speaks directly to what they do. It provides a sense of community and is accessible to all who would like to acquire a unique, easy to spell, single dictionary word, premium .VC domain name. 

Domain names in the .VC extension are still available to purchase and generally far less expensive than the matching .com domain names. For instance, a domain name in the .com extension may cost hundreds of thousands or sometimes even millions of dollars. However, a premium .VC domain name can be purchased at a fraction of the cost compared to the price tage of a premium .com.

As a managing partner of a well-known venture capital firm that is branding at a .VC domain name said:

“.VC defines what we do and there are still plenty available at reasonable prices. We don't make having a .com our priority. However, it should be important to the consumer facing companies looking for us to invest in them.”